Spectrum Email Marketing & Branding

To support Spectrum’s high-volume digital campaigns, I work within a fast-paced team meeting tight deadlines. My responsibilities include creating email banners and graphics in Figma, developing HTML emails that adhere to strict branding guidelines, and submitting components to expand the client’s brand guide.

Over time, my suggestions on design and color have significantly contributed to a restructured brand guide, improving consistency and usability across campaigns. To date, I’ve created 500+ emails for various campaigns.